video game industry

I don't believe they should just cut them loose because an idea isn't popular among gamers. After all it's not their fault the general public doesn't like it. It just another chance to try and find something new for us and if it becomes poplar then it does if not then it's just a back to the drawing board situation. Companies won't make a lot of money like they'd like too if they keep doing that eventually ending up with no creators and no profits.